With its diverse cultures and languages, Africa presents an enchanting blend of ancient and modern elements, where time-honoured traditions and customs persist to this very day. Celebrated for its awe-inspiring wildlife, the continent’s extraordinary natural splendour beckons exploration, while its captivating historical and cultural landmarks ensure a delightful experience for travellers of all kinds.
South Africa tops the list
According to the latest data from Euromonitor International, South Africa emerged as the most popular destination in Africa in 2022, with a staggering 5.5 million trips and inbound arrivals.
Situated at the southernmost point of the continent, South Africa proudly showcases an exceptional collection of the most impeccably managed national parks and game reserves in Africa. Among them, the Kruger stands out as the undisputed champion, attracting the highest number of visitors. Additionally, the Addo Elephant National Park holds its own allure. South Africa’s cities offer captivating experiences, each possessing its distinctive ambiance and character. The vibrant pulse of Johannesburg contrasts with the relaxed charm of Cape Town, where the magnificent Table Mountain presides over the landscape, accompanied by the enchanting wineries of Stellenbosch in close proximity.
Following the concerns surrounding the COVID-19 pandemic, it is comforting to witness South Africa experiencing a resurgence in demand, as numerous travellers eagerly seek flights and reinstate the destination on their coveted bucket lists. Modern city hubs like Cape Town and Johannesburg make South Africa one of the best countries to visit in Africa for business travellers. These cities boast modern airports, efficient transportation systems, and well-maintained road networks, making it convenient for business travellers to navigate and commute within the country.
Beyond the best countries to visit in Southern Africa, there’s a whole continent left to explore
As per Euromonitor International’s Voice of the Consumer Survey for African Markets, travellers in search of diverse holiday experiences in Africa prioritise relaxation, safety, nature, and outdoor activities. This highlights their preference for destinations that offer stunning landscapes, rich wildlife, and thrilling outdoor adventures, reflecting the allure of Africa’s natural beauty.
From vibrant cities like Lagos and Nairobi to emerging business hubs like Addis Ababa and Accra, Africa offers a wealth of possibilities for business professionals seeking to expand their networks and explore new markets. For business travellers, the best countries to visit in Africa are those that are making significant investments in developing their business infrastructure, providing modern facilities, high-speed internet connectivity, and well-equipped conference centres.
Spanning as the second-largest and second most-populous continent on our planet, Africa captivates with its 54 mainland countries and island nations, each possessing a rich tapestry of history, heritage, and culture. This diversity forms a key aspect of the allure of travelling across Africa.
Along the continent’s extensive coastline, travellers can discover breathtaking beaches and rugged cliffs, while venturing into the expansive interior reveals a remarkable array of landscapes, ranging from mountains and deserts to tropical rainforests and the mighty Nile River. Scattered throughout these varied terrains, travellers will encounter astounding historical sites, secluded villages, and bustling metropolises, creating a captivating mosaic of experiences to be explored.
Your top partner for African accommodation assistance
With such high demand and so much to sell, there are definite perks to being a travel agent in Africa.
Africa, as a continent of remarkable diversity, calls for a personalised approach when it comes to accommodation. At Global Accommodation, we recognise this fact better than anyone else.
We cater to a wide range of clients, including large multinational corporations and small independent businesses, and our track record speaks for itself when it comes to sourcing accommodations that precisely align with their unique requirements. Whether it entails a lavish game lodge for a corporate retreat or a budget-friendly guest house for a group of students, we are adept at finding the ideal solution every time.
If you aspire to excel as a top African Travel Agent, the smart choice is clear: forge a partnership with Global Accommodation for unrivalled success and simplicity. We will assist you in curating journeys that will leave a lasting imprint on your clients’ memories for years to come.
Contact us to start your journey today!
